BRIDGE THE GAP TOOLKIT

According to a survey, 86% of people say they haven’t bought life insurance because it’s too expensive, yet overestimate its true cost by more than double what it really is.* If misconceptions about life insurance are keeping your clients from purchasing adequate coverage, here are a few resources that will guide you through helping them bridge their coverage gaps. 

 

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Cash Flow Analyis

 

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Identify the Right Client

Can you think of clients that don’t have enough coverage? If cost of coverage is holding them back, try taking them through a Cash Flow Analysis.

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Sales Idea

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Know the Concept

Help your clients bridge the gap they have in coverage with this sales idea. 

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Opportunity Checklist

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Review the Policy

A policy review is a great way to help you determine your client’s current needs. Use this tool to identify opportunities for you and your client.

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Life Events Checklist

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Review the Policy

Help your client determine how to meet their financial goals with this checklist.

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Getting the Appointment

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Review the Policy

What’s one of the best ways to land an appointment with your client? Use these tips to get started.

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Policy Performance & Evaluation

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Review the Policy

How is your client’s current policy performing for them? Use this tool to get the answer.

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Essential Guaranteed® 
Universal Life

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Find the Right Solution

A solid fit for clients with a need for affordable lifetime death benefit protection and flexibility.

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Premier Term
 

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Find the Right Solution

If your client is looking for a simple and cost-effective solution for their life insurance needs, look no further.

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Questions? Contact Sales Support:

800-843-3316 ext. 32150

*Source: LIMRA and LIFE Foundation 2013 Insurance Barometer Study.


Essential Guaranteed Universal Life (policy form series L138), and Premier Term CS7 (policy form series T142) are issued by Midland National Life Insurance Company, Administrative Office, One Sammons Plaza, Sioux Falls, SD, 57193. Products, features, riders, endorsements or issue ages may not be available in all jurisdictions. Limitations or restrictions may apply.



23100-8 FOR AGENT USE ONLY. NOT TO BE USED FOR CONSUMER SOLICITATION PURPOSES. 12-15

©2017 Midland National Life Insurance Company. All rights reserved.